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Maxichamps' 1:43 diecast BMW 700 LS in red reproduces the small rear-engined saloon from 1960 as a sealed one-piece body, so the appeal sits in its rounded shape, bright trim and even paint. A compact, weighty piece for collectors who want the story of how BMW got through a lean decade told on one small shelf.
TL;DR: The Maxichamps BMW 700 LS Red is a 1:43 diecast model of the small rear-engined BMW saloon from 1960. The body is a sealed one-piece casting, so its charm sits in the rounded shape, bright trim and paint finish. A compact piece for a 1960s small-car or BMW heritage shelf.
Red suits a small car: it shows every curve and gives a modest saloon a lot of personality. This Maxichamps BMW 700 LS in 1:43 renders the rear-engined BMW in that colour, with a neat, rounded body that looks particularly good beside the larger, boxier cars of the following decade.
Maxichamps BMW 700 LS 1:43 and Its Rounded Body
Why a Sealed Casting Suits This Shape
The field for this model states no opening parts. On a body made mostly of gentle curves, that is a sensible choice, since a single casting keeps the shut lines continuous and the surfaces unbroken. Look at the roofline and the tail, which taper smoothly, and at the glass area, which should be neat and flush. Diecast adds weight to a car that was always light, and that density gives a 1:43 model a satisfying presence when you lift it. The metal shell also keeps its form across years on a shelf, which matters for a smooth, curved body.
Red Paint, Chrome and Fine Print
A solid red shows ripples quickly, and a rounded body gives plenty of surface for reflections. Under a lamp the finish should look even, with no thin patches on the edges. Bright trim anchors the car in its period: bumpers, door handles and the badge should have crisp outlines under a magnifier, with no bleed onto the paint. At this scale these details are printed or applied in miniature, so their tidiness is a good test of overall care. Check that the wheels sit squarely in the arches, since slim tyres define this car's upright look.
The 700 LS in BMW's Lean Years
Boxer Engine at the Back
The BMW 700 used a small air-cooled two-cylinder boxer engine mounted at the rear, a layout that echoed the company's motorcycle expertise, and its body was styled by Giovanni Michelotti. It appeared when BMW needed an affordable car to rebuild its finances, and it sold well enough to help it get through. The LS designation marks a variant within the 700 saloon range. Collectors often value the 700 precisely because it is not glamorous: it is the car that kept the badge alive.
Comparing It With the 700 Coupe
Side by side with the coupe version, the saloon has a more upright roof and a more practical profile, while the coupe is lower and sleeker. A collector with both sees how the same mechanical package could be given two quite different characters. If you already own one, the other makes a natural companion. The saloon is the more ordinary shape, but ordinary is exactly what makes it historically useful.
Fitting the 700 LS Into a Collection
The 700 LS sits well in a small-cars-of-the-1960s display or at the start of a BMW saloon timeline leading towards the E12 5 Series. At 1:43 it takes little room, and the red stands out against subdued neighbours. Keep it out of direct sunlight, which can fade paint over time, and dust it with a soft brush rather than a cloth that might catch on trim. Collectors who want to buy the BMW 700 LS in red for a heritage or rear-engined theme get a sealed, weighty casting.
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